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4 Ways Snapchat Can be Part of Your Marketing Strategy


If you haven’t been using Snapchat to help market your business, you are missing out on new ways of reaching your audiences. We first have to consider what makes Snapchat unique. Snapchat offers short videos or pictures that are only up for 24 hours. This short lived life of your media makes people want to come back everyday to see what’s new. Likewise, the short videos and pictures are not a limiting factor, but force you to keep your message simple and concise.

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Five Reasons Why You Should Keep Your Eyes on Virtual Reality as a Marketing Tool


Experts predict that by that year virtual reality will become a $30 billion market and be mainstream. In the last few years, we’ve seen great leaps in this technology and it continues to grow. Most people think of this technology as a new way for entertainment, but it has already began to make its way in the medical field, social media, education, and more.

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Five Strategies To Improve Your Video Marketing Strategy


Video marketing is now an essential tactic for digital marketing. Video marketing can communicate valuable information to a costumer that he or she needs regarding their business, without reading overwhelming text.

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11 Tips on How to Improve Your Website’s User Experience


A company's website has the ability to leave a lasting impression on a customer- and whether that impression is good or bad can depend on a lot of factors. Imagine a customer finds navigating your website challenging or uninteresting. The outcome is simple, they will click away and move on to your competitor’s website. Due to Web and mobile’s potential impact, business owners have started to spend time and resources on improving their user experience. Here are 11 tips on how you can improve your website’s user experience.

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