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The Importance of Content Marketing


Long gone are the days of traditional marketing. Simple advertisements like direct mailings, billboards, flyers, and newspaper ads are becoming obsolete as content marketing proves its effectiveness time and again. In order to create value for your customer and thus turn a profit, content marketing should be at the top of your to-do list.

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Facebook's New Improved Ads Manager Interface


Facebook is constantly updating its Ads manager to make sure advertisers can use it to its full potential. This month, Facebook introduced some new changes to help you work faster.

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Is Facebook Still Relevant for Marketing?


Let’s “face” it: Facebook is going through a rough patch. Though the the Menlo Park giant has been the golden child of social media for years, a generational shift in users (and some particularly bad PR of late) has hampered recent projections of audience growth.

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Benefits of Social Media Marketing for Your Business


Social media marketing does work—with Facebook, Twitter, and other sites, it is possible to reach new customers.

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