April 16, 2019

Why your SEO ranking matters

SEO stands for search engine optimization. SEO is important when users search up keywords related to your company. A research from HubSpot shows that 75% of users never go past the first page of search results. This is why companies need to keep track and elevate their SEO ranking. Having a high SEO ranking will ensure that there is a higher number of traffic arriving to your site.  GreatLike Media is an Orange County SEO company that understands the importance of having a high SEO ranking and wants to share it with you.

SEO consists of trying to rank a specific page for a specific keyword or key phrase. When individuals go to search a specific keyword or keyphrase, what pops up? The first results that pop up are advertisements. These advertisements consist of companies paying to pop up first when these keywords are searched. Below the advertisements, are companies that pop up first without having to pay for advertisements. They show up on the first results page because of their high SEO ranking. This should be the goal of companies, showing up on the first results page.

It is crucial for your business to attain high placement on web search results when potential clients are searching in engines such as Google, Yahoo, and Bing. These are the main search engines that users go to when searching for something they need. Having a high SEO placement will increase the amount of traffic arriving to your site. Search engines rank your SEO differently, so make sure your company targets a specific search engine when trying to show up on their first results page.

Your company needs to create and implement SEO tactics in order to create organic traffic to your website without having to pay for advertisements. There are many different tactics to increase your organic traffic. Not all tactics are going to work the same way for every company, this is why it’s important to evaluate which tactic would best work for yours. Tactics to try include using Google Analytics, performing SEO audits, and making sure your company website is also mobile-friendly.

It is proven that when users go to search something on a search engine, it is unlikely that they will go past the first page of search results shown. This is the main reason as to why companies should start focusing on and improving their SEO rankings.

We hope this provides you with some insight of how important your companies SEO really is. GreatLike Media offers a free SEO audit to let you know your SEO ranking, what is hurting your site’s performance, and strategies to improve user experience and elevate your ranking number. GreatLike Media is an Orange County SEO company. Feel free to reach out to our professionals for more useful advice on how to improve your business.

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